Embracing The Ecommerce Recommendation Engine To Build Customer Loyalty

As more and more customers adopt buying online as their primary means of shopping, e-commerce sites must embrace technologies which replicate and replace real word aspects of the selling process. When items are purchased by customers, more often than not, there are opportunities to sell them items which compliment the primary selling item to increase profits. Traditionally, these opportunities to cross and up-sell is handling by the in-store sales force. In the e-commerce space, breakthroughs in technology have lead to the ability to achieve similar outcomes. With advancements in AI, an ecommerce recommendation engine can be implemented to provide customers more value while simultaneously increasing sales.

What lies at the heart of the ecommerce recommendation engine is the ability to give each customer a personal, individualized shopping experience. Unlike traditional algorithms used to analyze shopping habits, the algorithms powered by the AI which are the backbone of the recommendation engine focuses on the preferences of each shopper instead of drawing conclusions from a group data set. This is accomplished, because the recommendation engine has the capability to gather individualized purchase information on each of the site’s visiting customers. With this knowledge, shoppers of the site are guaranteed a personal shopping experience that is tailored to their own needs and history.

As time goes on, more and more e-commerce retailers will move to adopt and implement recommendation engines, because of the flexibility and opportunity they provided in maximizing sales. No longer is it enough to simply post and advertise product that is backed by traditional analytics. This will not enable e-commerce stores to compete in the market or stand out amongst the crowd. Embracing a recommendation engine gives e-commerce retailers the ability to connect with their customers and differentiate themselves from their competition by providing a genuinely personalized shopping experience. This by-product of the recommendation engine’s ability to focus and target marketing campaigns to individuals will put the right product in front of the right customer at the right time.

Visit: https://www.bloomberg.com/news/articles/2017-02-06/silicon-valley-hedge-fund-takes-on-wall-street-with-ai-trader

How Big Money And Foreign Entities Have Taken Over American Politics

It was recently discovered that a Russian company with Kremlin ties had purchased political ads that showed up on Facebook. The ads were designed to influence the presidential election and persuade people to vote for Donald Trump. There are bans in place to prevent foreign interests from spending money on political campaigns in the United States but they are broken and unenforced. The Russian ads have been described as both sophisticated and comprehensive in their nature. Meanwhile, the Republican-controlled Congress is collectively sitting on its hands and not addressing the issue.

Robert Mueller is the special counsel that was assigned the role of investigating Russia’s meddling in the U.S. presidential race as well as other possible crimes committed by those in the White House. He is seeking to find out if Trump’s campaign cooperated with the Russians in designing and targeting Russian troll farms. Beyond that, most people don’t have any faith in the rest of government to do anything about these events.

Republican politicians, especially those on the far right-wing, have spent years undermining and diluting campaign finance laws. Their efforts have resulted in a massive amount of unlimited and anonymous political spending by those seeking to pervert the system and laws in their favor. That a foreign government and company were able to buy Facebook political ads and exert influence on American politics reveals just how bad things have gotten, including that we as a nation are totally unprepared to handle it. It’s now very few wealthy individuals, including those in foreign countries, who can craft American policy.

In another example, it was shown that American Pacific International Capital gave $1.3 million to support Jeb Bush’s run for the presidency. As it turns out, this company is owned an controlled by mainland Chinese entrepreneurs. In still another example a Mexico-based entrepreneur donated money to a Super PAC through a shell corporation he had created for this purpose.

End Citizens United is a political action committee. They are dedicated to stopping the huge influence that so few rich entities presently have on American politics. They are supporting candidates who are for sensible political campaign reform. They are seeking to return a voice in the laws of this country to the regular citizens that populate it. They recognize that the massively wealthy have essentially bought off the far too many politicians, especially Republicans, who work for them rather than their own citizens.

In order to end the overwhelming influence of Big Money in politics, End Citizens United wants to make the issue of money in politics one of the country’s main national priorities to address. The want to pass pro-reform laws on both the states level as well as nationally.

Visit endcitizensunited.org for more information about the group.

Raising the standards of the society

Introduction

Fighting for human rights is a sure way of ensuring equity in the society. If all the individuals in society are empowered, it becomes easy to take charge of their lives. Freeing people from the bondage of discrimination can take the world to a new level of societal requirement.

The easiest way to achieve this level of freedom is by ensuring that people have equal chances of growth. Since individuals are fighting to take these rights away from the people, it becomes a challenging thing to help them grow and create personal economic spaces.

The case of Jim Larkin and Michael Lacey

Jim Larkin and Michael Lacey are the most staunch proponents of human rights. The two journalists fight for the human rights out of their personal experiences. About a decade ago, Jim Larkin and Michael Lacey became victims of violations. They two were wrongfully arrested because of the article they wrote that exposed the deals in the state.

Later in the night, the homes of the journalists were raided, and they were taken to prison. Sheriff Joe Arpaio was in the deal where the state was exposed. Learn more about Michael Lacey and Jim Larkin: https://michael-lacey.com/ and http://www.phoenixnewtimes.com/news/new-times-founders-helping-fund-latino-program-at-asu-journalism-school-6661821

After the case was heard in court, Jim and Lacey were acquitted of their charges, and they received a compensation of $3.75 million. The money was used to start a Frontera Fund to help organization fight against human rights violations.

The Indian Law Resource Center

Millions of Indians live in the United States, especially in Alaska. Indians are mostly businessmen. They tend to focus more on their businesses and invest millions of dollars in their investments. Naturally, the society tends to fight against the individuals that do well in business. Read more: Michael Lacey | Twitter

The organization is set to help the Indians to protect their businesses and lands. Currently, The Indian Law Resource Center does not only help the Indians but they American Natives from losing their resources because of development. The organization is strictly focusing on justice and court representation.

The Lambda Legal Defense

The society has been introduced to a new aspect of life. The LGBT groups are fast taking the world by a storm. Millions of people have not yet accepted the existence of this state, and several others are still struggling with the idea.

The LGBT groups have been discriminated upon by the national government as well as the working places. Being that they require special treatments, it could be costly to sustain their needs in the society.

The Lambda Defense has been in operation for a couple of years. It is the oldest civil rights group that fights for the rights of these minorities.

With its influence, the LGBT groups have received better treatment in the society. Both the places of work and learning institutions are reducing their stances on the LGBT.

Sheldon Lavin: How the Food Industry Made him Successful

Sheldon Lavin is an American businessman and entrepreneur who currently serves as the chairman and CEO of the OSI Group LLC, one of the largest and leading suppliers of meat and processed food products in the world. Sheldon Lavin found his way to the food industry 40 years ago, and under his leadership at the OSI Group LLC, the company managed to expand globally and currently operating in 17 countries. The products made by the OSI Group LLC are renowned for their quality, and it has won several recognitions from respected award giving bodies and organizations internationally. Sheldon Lavin never imagined that he will be working for four decades in the food industry. His first career was very different from the present industry he is at, and it was a pure accident how he ended up being the chairman and CEO of one of the largest protein suppliers in the world.

Sheldon Lavin’s first career was with the financial world. He owns a financial consulting firm back then, and entrepreneurs owning small and medium sized businesses would go to his office and ask for assistance for additional funding. His financial consulting firm has several banking partners, and they all work together to help business people who are just starting with their businesses. One of his clients was the original founder of OSI Group LLC, and the company is known as Otto & Sons back then. During the 1970s, the founder of Otto & Sons asked for financial assistance from Sheldon Lavin, because his company needs more funds as their main business partner – McDonald’s – steadily grows and the demand for burger patties is increasing. Sheldon Lavin called one of the banks under his network and asked for additional funding.

The bank issued a condition wherein Sheldon Lavin would have to be given an executive position back at Otto & Sons in order for them to release the funding. Sheldon Lavin did not accept the condition, so the bank revised it and stated that he should be given an investment instead, on par with what the owners have. The founder of Otto & Sons agreed to the condition, and the funding was later given to them. This is how Sheldon Lavin started his venture in the food industry. As time went by, Otto & Sons grew and later became OSI Group LLC. The original founder, along with his sons, chose to retire and appointed Sheldon Lavin to be the next chairman of the company because they know that OSI Group LLC will be in good hands under him.

Read more : OSI’s Sheldon Lavin Receives Global Visionary Award

James Bopp To Use The End Citizens United To Repeal Campaign Laws

James Bopp is the brain behind the End Citizens United. He has worked all through to ensure that the organization becomes successful. When appearing before a judge, Bopp was made a laughing stalk by all who were present in the courtroom. The lawyer- End Citizens United, was making his formal submissions on why his client should be allowed to play a campaign movie featuring the then-Democrat presidential candidate, Mrs. Hillary Clinton. The bone of contention is in the conduct of the presidential primaries.

In the video, the End Citizen United showed Mrs. Clinton as a political schemer and a ruthless European strategist. Once the details of the film went to the public domain, the federal elections authority placed a caveat on the movie. The movie was not to be played during the entire campaigning period. The main reason for the ban is that the by being 90 minutes piece, the film was way too long for an administrative campaign tool. Bopp in his submissions had argued that as a movie, it had no difference from the popular one-hour movie. His main point of the argument is that as their content creator, they should be allowed to enjoy the first amendment protection by a reputable court of law. At this point, the federal judge in charge protested and argued that the film cannot be compared to a one-hour film.

Like End Citizens United on Facebook

Two years down the line, the Supreme Court overturned the decision of the lower court. The apex court also bought almost all the arguments that James Bopp was making on behalf of his organization. The decision set a very interesting precedent with a serious implication on how United States campaigns are funded.

The End Citizens United is an organization that is dedicated to reviewing the country’s financial regulations. The agenda of these changes are guided by the rule of law and obedience to the constitution and other laws of the land. Some of the rules that Bopp and his organizations intend to overturn have been made in very obscure cases. Without a substantive case, the decision to appeal or to challenge them in court gives very minimal chances of winning. Despite the achievements that James Bopp has made so far, he claims that it is not yet over. He argues that he will not relent until all the unfavorable campaign financing laws are repealed.

The End Citizens United raises its funds like in a political committee. The primary role of the group is to oversight the bankrolling of campaign funds. While acting on its terms, the firm has been able to raise $4 million in the last three months. By 2018, the group anticipates having made collections to a tune of $35 million. The massive financial support from the citizenry shows that most people are fully behind its ideas.

“The Trabuco: A Medievil Weapon With A Force To Be Reckoned With!”

The name Trabuco stems from the French word Trebuchet, which translates to “throw over.” During battles in the Middle Ages, the Trabuco’s wielded great power and gave the advantage as it had the ability to destroy barricades and catapult projectiles such as fire, barrels or heavy rocks.

It’s interesting to note, that in some barbaric battles human bodies, burning tar, animals and even decapitated heads were used as missiles. As a matter of fact, during the Black Plague diseased bodies were hurled over communities for the expressed intent of infecting its residents. Historians believe the Trabuco originated in China at approximately 400BC and made its way to Europe two hundred years later. Trabuco’s were continued to be implemented in crusades until Chinese alchemists invented gunpowder in the ninth century.

Trabuco’s were constructed in many varied sizes and that affected whether it had to be built on the battlefield or could be transported. Ones that could be hauled from one location to another generally could not operate very substantial capacities but only needed one machinist who used their body weight to control the traction bolt. According to pt.wowhead.com, it took numerous manpower to maneuver the bigger Trabuco’s and approximately 336 working hours to construct.

There were two different types of this formidable weapon and they are the Tensile Trabuco and the Hybrid Trabuco according to priberam.pt. The Tensile mode exclusively used manpower to function and hurled 140 pounds of an object for about 262 feet. It could projectile up to four shots per sixty seconds. The hybrid version could carry more weight and go farther distances. The hybrid on zomato.com could hurl 400 pounds at a distance of more than 984 feet. The way the Trabuco operated was first by loading the rock or other projectile into the sling and then securing this to the end of the longer lever. The counterweight basket would then be filled with material on the short side of the lever and winched up into the air. The ropes holding the sling were severed and the counterweight dropped the lever causing the projectile to be released at the intended target.

Find more about Trabuco: http://pt.bab.la/dicionario/espanhol-portugues/trabuco

A Close Look at Mike Baur’s Profile

Mike Baur Thrives in Business

 

A journey of thousand miles begins with a single step, and so does business. Even the world’s largest corporations started as an idea, went through inception and growth stages before becoming what they are today. While the process of starting a business is thorough and time-consuming, having the right people behind an idea can help you achieve your goals. Mike Baur is an accomplished entrepreneur seeking to help startups in Switzerland to grow their ventures. Through the Swiss Startup Factory, Mike Baur takes ideas and turns them into successful ventures through tutoring, coaching, and mentoring.

 

Mike Baur spent close to two decades working in the Swiss banking sector. He began as a commercial apprentice at Clariden Leu and UBS before quitting to pursue his passion for startup companies. Before founding Swiss Startup Factory in 2014, Mike held the role of a jury at START Summiteer, a contest aimed at bringing aspiring entrepreneurs together to share their ideas and experience and showcase their products to potential investors. He led Swiss Startup Factory through its alliance with CTI Invest to advance the Swiss start-up landscape. As a result, he was appointed the Managing Partner of CTI Invest. Later on, Mike Baur led SSUF through its accelerator program with Fintech Fusion and Goldbach Group.

 

Mike Baur’s career in banking and entrepreneurship was recently profiled in the Wall Street Journal. He started the Swiss Startup Factory to create a platform for aspiring Swiss entrepreneurs to access professional network and build extensive entrepreneurial horizons. Mike Baur guides young digital entrepreneurs in Switzerland through a business-driven model to lead them through to maturity. Again, it helps investors to access robust portfolio startups that are well-vetted. Swiss Startup Factory creates a platform for startups to accelerate their ideas. By working with Swiss Startup Factory, budding entrepreneurs gain access to finance, mentorship, coaching, and extensive entrepreneurial networks throughout Switzerland and across the world.

 

Swiss Startup Factory runs a three-month accelerator program and a personalized service packaging to help thriving tech entrepreneurs in Switzerland to achieve their goals. The accelerator program helps aspiring entrepreneurs to present their ideas to investors. Mike Baur believes that ideas are as good as people behind their initiation. As such, it’s important to work with a team that dedicates to helping start-ups lift their ideas off the ground. He adds that work hard and persistent is critical to business success. According to Mike Baur, it takes a lot of effort to build a successful business.

 

George Secker:World Leader in Forex Training

George Secker is the youngest person to become a Multi-Millionaire at the twenties. He graduated from the University of Nottingham but little did he knew that he would form a company that would be recognized globally at that young age. He was born on 28th February 1975 and is believed to be a great speaker, philanthropy, and a master trader. Secker has worked hard for his success and is usually one of the people the World or rather many people believes that it is because of him, they are billionaires. He is a forex guru and a great speaker or rather the best trainer of forex that the World has ever had.

George Secker is the owner of Knowledge to Action Group that has a group of companies namely learns to Trade, Capital Index and Smart Charts Software. They work as coaching institutions for potential forex traders. Before creating those companies, George Secker worked for this, he was employed at Thomas Cook Financial Services and then left to create his own trading company called Virtual Trading Desk, the first online program to show real time trades. He then moved to Mellon Financial and worked at the company as its vice president. Later after a very short period, he established the World’s greatest Forex firm by name Learn to Trade. They used to train people on how they can earn money through Forex trading. Within a period of about 13 years in operation, Learn to Trade had already trained more than 200,000 people through Seminars and even workshops. He was also able to have branches in London, South Africa, and even Australia. That company itself changed his life and that of his many people he worked with to build their wealth.

George Secker before he started his training career, he found out that many people were very eager to learn but didn’t have means to do it. He came as a solution and hope to them. Many people joined his team later but his first clients were family members and close friends. He says that his business turned profitable within three months time. He says that his break through was when Knowledge to Action First started working. He always had a solution for every person.

 

Why Talk Fusion Is The Next Big Thing in Marketing

Talk Fusion is a fast growing company due to its one of a kind marketing service, which in two words could be described as video marketing. It has introduced the use of video technology to provide communication solutions to business owners and companies. Having been founded in 2007 by Bob Reina, who is also its CEO; the company has shown major success over the years and even won awards for their unique product and dedication to customer satisfaction. Here is why Talk Fusion is the company to look out for in the marketing sector. Learn more: https://www.linkedin.com/company/talk-fusion-corporate

New and Unique Products

The primary product of the Talk Fusion Company is its all-in-one Video marketing service which is the first of its kind. This service allows business owners and companies boost their marketing campaigns through captivating, engaging, persuasive and memorable videos. Videos which, Talk Fusion enables one to add to their email newsletters, webinars, and blogs among other marketing communication tools. Speaking of unique and first of their kind products, Talk Fusion has in the recent past introduced the Instant Pay Compensation Plan. So that, instead of waiting for a week or months to get a commission, this plan lets you get paid instantaneously. Learn more: https://www.crunchbase.com/organization/talk-fusion

Award Winning Services

The Communications Solutions Products of the Year Awards purposes to award innovative products and services made to enhance voice, data and video communication. On August the 15th of 2016, Talk Fusion received the 2016 Communications Solutions Products of the Year Award from the Technology Marketing Corporation. This award came in recognition of their video chat product which has revolutionized the marketing industry. This award was the second recognition that the Talk Fusion team received within the same year from TMC.

All in all, Talk Fusion has a team dedicated to assisting business owners stand out from their competition increase their sales and attract and retain customer using video technology. The Company even offers a thirty day free trial on their all-in-one video trial. That added to its other aspects just goes on to show how the Talk Fusion team is dedicated to satisfy their customers and consequently improve the marketing sector.

Reference:

www.prnewswire.com/news-releases/talk-fusion-video-chat-wins-2016-communications-solutions-product-of-the-year-award-300315095.html?tc=eml_cleartime

Scott Rocklage Creates Medical Solutions

Scott M. Rocklage started working for 5AM ventures as a partner in 2003 and later became the Managing Partner. He is a personality who has over 30 years of experience in healthcare management involving strategic leadership responsibilities.

He has also served as Chairman and Chief operating officer of Cubist pharmaceuticals, Nycomed Salutar. He has also worked with Salutar and Novira in Research and Development.

Currently, he serves as the Board Chairman of Kenistral Rennovia and Cidara. The other boards that he has also served include Pulmatrix and Epirus. He was formerly the Executive Chairman of Miikana, IIypsa, and Semprus. Academically, he has a B.S. in Chemistry from the University of California and a Chemistry Ph.D from MIT. He is associated with the invention and co-inventions of over 30 US patents with over one hundred peer-reviewed publications.

5AM ventures is a science based venture capital firm that is run by Rocklage on a daily basis. He works with entrepreneurs in the field of science and medicine, and helps to refine their ideas to create real medicines to treat people. His area of expertise involves the development of medicine capable of containing cancer.

He mainly focuses on particular genotypes or mutations in his quest to providing cancer treatment in a unique way. His contributions to medicine have been able to save and extend the lives of many people. He pays special attention to time management, prioritization, and calendaring. Read more: Scott Rocklage | LinkedIn and Idea Mensch | Scott Rocklage

He is known for staying true to medicine as a profession and through his various contributions in this field. He was involved with entering six drug candidates for clinical trials. FDA approved three of his applications for new drugs. 5AM ventures, which he runs, is a firm that focuses on startup companies involving the media to provide equity.

It is involved in the business of buying shares from such companies to improve their capital transactions to get advertising space. It is currently headquartered in Paris, France.

Scott is currently involved in philanthropic activities by contributing to political agendas and several companies. He was also involved in contributions towards the development and renovation of nanotechnology laboratories